• Disclosure
  • Privacy Policy
  • DMCA Policy
  • CCPA
  • Medical Disclaimer
Wednesday, March 29, 2023
SLC News Now
  • Home
  • News
  • Business
  • Technology
    • Crytpocurrency
    • Gaming
    • Gadgets
  • Sports
  • Health
  • General
    • Business Services
  • Travel
  • Press Releases
  • Popular
No Result
View All Result
  • Home
  • News
  • Business
  • Technology
    • Crytpocurrency
    • Gaming
    • Gadgets
  • Sports
  • Health
  • General
    • Business Services
  • Travel
  • Press Releases
  • Popular
No Result
View All Result
No Result
View All Result
Home Technology Metaverse

Into The Metaverse – The Future Of Beauty Retail And Customer Experience – Premium Beauty

into-the-metaverse-–-the-future-of-beauty-retail-and-customer-experience-–-premium-beauty
Share on FacebookShare on Twitter

The pandemic has fundamentally changed the way we live, work, and interact. With heightened restrictions, lockdowns, and social distancing rules halting many in-person activities, consumers have increasingly moved toward online channels, and companies have responded in turn. The adoption of digital products and services in the past two years has taken off at a rapid pace, with a McKinsey Global Survey of executives citing that companies have accelerated the digitization of their customer and supply chain interactions and of their internal operations by three to four years. As consumers spend more time on their connected devices and detract from real-world connections, they are craving deeper social interaction.

Enter the Metaverse

For consumers, this highly immersive virtual world is a place where they can come together to play, work, and live unique experiences, allowing for new ways of engagement and socialization. For brands and retailers, the Metaverse offers opportunities to transform their digital presence by making it more fun, informative, and interactive for end users. It is an expansion of the traditional brick-and-mortar store experience and an addition to the omnichannel journey – a marketing and sales channel that enables the engagement of potential customers at all stages of the purchase journey with no physical boundaries.

Looking at the Metaverse through the lens of beauty, AR try-ons and virtual shopping are just some examples of how consumers are already interacting with brands and retailers in this virtual world. In an increasingly digital-first environment that rewards short attention spans, it is more important now than ever for brands to find smart and meaningful ways to connect with consumers at every touch point. As a provider of digital solutions for offline and online consumer experiences, Meiyume understands consumer behaviour and is well equipped to help beauty brands enter this new space.

“With people now greeted daily by massive streams of information, marketers must understand what their consumers want and successfully harness the right platforms in today’s omnichannel climate to establish deeper connection and brand affinity. We have seen that most consumers are multi-channel customers that use a mixture of human and digital interactions to get what they need from discovery to engagement to product transactions. As a new touchpoint, the Metaverse presents opportunities to reimagine the future of consumer engagement and Meiyume is excited to work with brands to enter this space. Our retail and technology solutions can help beauty companies of all sizes develop interactive digital experiences that can be integrated into consumers’ everyday virtual lives, helping brands connect with their audience more intimately through a seamless product discovery and shopping journey,” said Steve Dodd, Head of Technology and SVP Retail Solutions at Meiyume.

In entering the exciting world of the Metaverse, Meiyume has launched their first NFT art, designed to embody the company’s brand personality and philosophy of continuous innovation in creating future-focused products and solutions. The NFT is now on sale, where all proceeds will go to the charity One Tree Planted, a non-profit organization focused on global reforestation.

SLC News Now

© 2021

Navigate Site

  • Disclosure
  • Privacy Policy
  • DMCA Policy
  • CCPA
  • Medical Disclaimer

Follow Us

No Result
View All Result
  • Home
  • DMCA Policy
  • Medical Disclaimer
  • Privacy Policy
  • Disclosure
  • CCPA
  • Terms of Use

© 2021

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT